Marketing Specialist

What you’ll be doing:

• Develop and execute B2B lead generation strategies to attract and acquire new customers.
• Manage internal and external B2B communications.
• Optimize Google Ads (SEM) campaigns, in collaboration with an external agency.
• Conduct keyword research, competitor analysis, and monitor market trend.
• Create marketing materials, including graphics, short videos, presentations, and brochures, using AI-powered and design tools.
• Co-create and grow social media channels (Facebook, LinkedIn, Instagram).
• Manage, update, and optimize website content using WordPress.
• Support employer branding initiatives in cooperation with the HR team.
• Identify new marketing opportunities and recommend strategies to improve lead acquisition and brand visibility.

What we’re looking for:

• Minimum 3 years of experience in B2B marketing
• Familiarity with AI tools for accelerating content production (graphics, video, content optimization)
• Experience managing social media channels and paid social campaigns.
• Proficiency in WordPress and website content management.
• Proficiency in graphic design tools such as Photoshop or Canva
• Hands-on experience with Google Ads and digital advertising campaigns.
• Strong organizational skills, creativity, and ability to work independently.
• Basic knowledge of SEO
• Very good command of English, sufficient to manage international marketing campaigns.

What we offer:

• Opportunity to develop your career internally in Marketing Department
• Full onboarding and mentoring by the Marketing team
• Quarterly bonus system linked to the company’s financial performance
• Work in a Scandinavian corporate culture with independence and openness
• Friendly atmosphere in a modern, ergonomic office close to the city center
• Private medical care for you and your family after 3 months of employment,
• Additional benefits co-financed by the company; e.g. Medicover Sport, group insurance, language courses
• Integration parties, professional training and courses financed by the company, and possibility to grow within organization with perspective for specialist position.